SINGLE SERVE CANS

A range designed for on-trade venues alongside competitive brands. FUTURE CLASSIC is a design with an art style that conveys the character of the varietal and country.

Target Audience: Demographics

20-35, 60/40 women. Gen Z dominated.

Interests

Beer garden dwellers, after work drinks.

Challenges

Traditional wine cues are not clear.

Full label range Design

Chilean Merlot
Australian Chardonnay
Californian White Zinfandel
Italian Pinot Grigio